CHOCO VALENTINE

Valentine’s Day promotion campaign that offers customers the chance to personalize their Milka chocolate box gift by recording a video message to thier valentine.

Triggered by a serialized QR code, the Milka box buyer can record the video message. When the recipients of the chocolate box recieves the gift, they are prompt to scan the QR code on the packaging to display the video messeger from the sender.

Designed to leverage the emotional power of video messages and the convenience of serialized QR codes, the campaing create a memorable and personalized Valentie“s Day experience to customers.

Packaging Design. UX/UI Mobile design, Art direction for all coms materials- social media.

Zurich 2018